Fabricks

Only the Originals

Fabricks

The world’s first digital certificate to 100% guarantee your product’s authenticity

VISIT

CHALLENGE

A paper certificate isn’t enough. It can’t track a product’s history, verify its authenticity in real time, or provide valuable customer insights. As counterfeit goods flood the market—fuelling unethical production and damaging brand integrity—clubs need a smarter solution to protect their memorabilia and engage with their fans.

SOLUTION

LoveGunn helped Fabricks transform authentication for the digital era. By embedding NFC chips directly into memorabilia, we replaced outdated certificates with secure, real-time verification. This isn’t just about stopping counterfeits—it’s about opening new engagement channels and reinforcing trust between clubs and their communities.

Fabricks is the go-to authentication solution, ensuring fans can wear their team’s colours with confidence, knowing their memorabilia is the real deal.

STRATEGIC VISION

Position Fabricks as the go-to authentication solution for clubs, ensuring every product is as genuine as the passion fans bring to the game. We’re here to help supporters wear their team’s colours with confidence—knowing their memorabilia is the real deal.

A dynamic identity that weaves the energy of authentication with the power of NFC technology.

BRAND SYSTEM

A brand as innovative as its technology. LoveGunn crafted a visual identity that captures the energy of authentication. At its core, an electric fabric texture symbolises both the woven material of a player’s jersey and the power of NFC technology. A sleek linear chip graphic reinforces security and connection, framing key visuals—whether it’s player cutouts or brand messaging.

The result? A bold, future-focused identity that ensures authenticity while enhancing fan engagement. Because true supporters deserve only the originals.

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DIGITAL EXPERIENCE

OTHER CASE STUDIES

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OFFICE

LoveGunn Ltd
Working From Southwark
32 Blackfriars Rd
London
SE1 8PB

CONTACT

Right from the heart. Straight to the point.

LoveGunn

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