Ferrari and electricity - Two words you never thought you'd see together, right? Well, here we are - in October 2025, Ferrari will launch its first fully electric car.

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And if you think they’re going to tiptoe into the EV world quietly, think again. This isn’t just about batteries and range figures. Ferrari’s magic isn’t just in the speed - it’s in the feeling. The noise. The drama.

So, what’s the plan?

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🐎 Performance-first mentality – This will drive like a Ferrari, full stop

🐎 Sound, reimagined – No silent, soulless hum. Ferrari is engineering an electric roar that’ll still give you goosebumps

🐎 Emotion over efficiency – It’s not just about sustainability; it’s about keeping the Ferrari fire alive

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The biggest challenge? Convincing the purists. Because Ferrari fans love their V12s. And nostalgia? It’s a hell of a drug.But the opportunity here is massive:

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⚡ Sell the thrill, not the tech – No one buys a Ferrari for its range. It’s about how it makes you feel

⚡ Make the sound iconic – Porsche and Harley-Davidson cracked it. Ferrari needs an electric growl that’s just as unforgettable

⚡ Heritage meets innovation – This isn’t Ferrari abandoning its roots. It’s evolving what it means to be fast

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Ferrari doesn’t follow trends - it sets them. And if they get this right, they’ll prove that an electric future doesn’t have to be a boring one!

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